Sustainability sells, and more travel businesses are marketing themselves as "eco-friendly" to attract conscious travelers. But not all green claims are genuine. Many are just clever marketing tactics—also known as greenwashing. How can travelers and businesses tell the difference between […]

Mass tourism is putting pressure on destinations, leading to overcrowding, environmental strain, and a loss of cultural authenticity. But what if the solution isn’t fewer tourists—but longer stays? Can slow tourism help ease the burden on popular destinations while offering […]

Travelers are no longer just looking for a place to stay—they want accommodations that align with their values. Sustainability is now a key factor in booking decisions, and hotels, lodges, and resorts are under increasing pressure to adapt. But what […]