The bed and breakfast lodge had just been acquired and had no digital footprints.
At the time of approaching us they had only one platform for bookings and sales was not as they envisioned.
The manager wanted to build a sales infrastructure for high season that can then translate into predictable sales in low season in Tanzania.
For the first phase we created a 3 months comprehensive marketing strategy that connected all their social media communications, Optimized website and listings across Bookings, GMB, other important OTAs and positioned the bed and breakfast as a choice bed and breakfast for travelers visiting Tanzania with a particular focus on the area Jambiani.
Based on the evaluation of past results and internal decisions we moved to the second phase; travel partnerships.
273% increase in website visits and 3500 accounts reached in 14 days. Took the FB profile to 750 followers and an engaged audience in a month. 9 travel partnerships achieved across Tanzania, Mauritius, South Africa and France.
Jordana says they currently get an average of 3 enquiries daily
Premier chat solution in Grenada, they offer chat solutions to the hospitality industry. They are new to the African market and they needed a market representative.
We developed sales strategies based on the culture, market share and market penetration. We identified potential buyers based on a set criteria, manually prospected, developed email flows and scheduled them on a demo with the founder
35 booked demo
Travel Tech is one of the biggest travel tech event companies in Miami.
The organization was looking to organize an event in the EMEA region and needed someone who’s in Africa and is familiar with the market to ensure that the event reaches new regions within the 3 markets.
We developed publicity strategy and materials, email scripts and call scripts based on the organization standards.
We also pitched prospective sponsors, moderator’s media partners and speakers.
Booked sales calls and organized the event alongside other members of the team.
The event garnered total Linkedin Impression of 3,268, website impression of 2,661 and total event impression was 11,289.The total number of attendees were 602 in all the 4 days of event across the 3 platforms and 1092 replays post-event across 10 countries; Spain, United States, United Kingdom, Portugal, Brazil, India, France, Argentina, Nigeria and Greece.
And an average viewing duration of 24.2 minutes, 122.4 hours of content watched and total email opened was (47,650) of the 88, 620 sent.
We also secured Media partnerships across South Africa, Lisbon and Brazil.We also organized sales calls to close prospects
Office 5266
321-323 High Road,
Chadwell Heath, Essex
+17153031018
Office 5266
321-323 High Road,
Chadwell Heath, Essex
+17153031018