Don’t wait until something terrible happens before you build a predictable sales system for your travel and tourism business…

I’m assuming you’ve visited 5 tourism marketing websites today.

What if you have not? Someone like Leina, Walid or Omar must have shared it with you.

“Before the pandemic I had 15 employees; four years later I am still a one-man show” L. (Tanzania)

“Esther, I am having trouble selling. “The wars in Syria have shaped the views of travelers. It’s hard to change their perception of the region.” – W. (Damascus)

“It’s like a struggle; I can only do what I can. The big brands already have the most tourists and travelers” C. (Sri Lanka)

“I don’t post because I don’t know what to post and I’m not sure if what I think is right” A. (South Africa)

This and many other stories have made me lose sleep.

Quite disappointing that we have so many talented guides and planners all over the world.

But tourists may never experience them. 

Just because they didn’t build a sales-generating marketing system or adapt to changing consumer behaviors.

That’s how I realized there was something for me here.